Small Business

Small Business

How we help

Clients

There are over 30 million small businesses in the U.S., but one-fifth of them fail after the first two years and over half within a decade. CASTUS serves as a trusted advisor to both long-time owners and newly appointed operators who are looking to grow and promote their products or services, but have limited bandwidth and direction to do so. Our efforts encompass a scalable “whole lifecycle” approach phased into multiple segments to secure a compelling business identity, define the ideal customer profile, and coordinate a strategy to get in front of said customers, all the while catering to the unique individual requirements of each business.

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Our Experience

55

Countries

50

Years

10

Industries

Case Studies

Learn about how we helped our clients.

Take a look at how we shaped every engagement into a unique, personalized experience that addressed our client’s issues and met their definition of success.

Petco

PETCO is an industry leading health and wellness company focused on improving the lives of pets and pet parents. They are a key player in the US pet care market; however, success in the US never guarantees success abroad. Knowing this, PETCO identified CASTUS as the best partner for helping strategize and execute an international expansion plan, resulting in the successful entrance and growth of the brand in Canada.

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Sapphire & Lace

A small business that served the Pittsburgh area was struggling to convey a new service offering. Our team identified digital as the best channel to promote it and transformed their website into a revenue-generating sales and marketing vehicle.

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